Learn with Pegasystems : PEGAPCDC87V1 training material for 100% pass

U+ Bank, a retail bank, wants to include offer related images in the emails that they send to their qualified customers. As a decisioning consultant, what best practice must you follow to include images in the emails?

• A. Provide links to images in the email
• B. Embed images in the email directly
• C. Host images on an external server
• D. Attach images to the email

You are the decisioning consultant on an Al-powered one-to-one customer engagement implementation project. You are asked to design the next-best-action prioritization expression that balances the customer needs with the business objectives.
What factor do you consider in the prioritization expression?

• A. Predicted customer behavior
• B. Customer contact policy
• C. Offer relevancy
• D. Offer eligibility

Reference module: Testing engagement policy conditions using audience simulation U+ Bank, a retail bank, recently implemented a project in which mortgage offers are presented to qualified customers when the customers log in to the web self-service portal. As one of the offers is not performing well, the business wants to understand how many customers qualify for the offer. As a Decisioning Consultant, which simulation do you run to check how many customers qualify for an action?

• A. Pega Scenario Planner
• B. Audience simulation
• C. Ethical Bias Check
• D. Persona Testing

MyCo, a mobile company, uses Pega Customer Decision Hub to display offers to customers on its website.
The company wants to present more relevant offers to customers based on customer behavior. The following diagram is the action hierarchy in the Next-Best-Action Designer.

The company wants to present offers from both the groups and arbitrate across the two groups to select the best offer based on customer behavior.
As a decisioning consultant, what do you configure to select the best offer from both groups based on customer behavior?

• A. Create an adaptive model rule at the Issue-level.
• B. Create a prioritization decision strategy at the Group-level.
• C. Ensure that the propensity is enabled in Arbitration tab.
• D. Enable an action value in the prioritization formula.

U+ Bank has recently defined two contact policies:
1. Suppress a group of credit card offers for 30 days if any credit card offer is rejected three times in any channel in the past 15 days
2. Suppress the Reward card offer, part of the credit card group, for 7 days if it is rejected twice in any channel in the last 7 days Paul, an existing U+ Bank customer, no longer sees the Reward card offer. What is the reason that Paul cannot see the offer?

• A. Paul rejected the Reward card offer once in contact center
• B. Paul rejected the Reward card offer once on the web channel
• C. Paul rejected other credit card offers twice on the web channel and once in contact center