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Salesforce AP-216 Exam Syllabus Topics:

Salesforce Marketing Cloud Personalization Accredited Professional Sample Questions:

1. What are Marketing Cloud Personalization's machine learning powered algorithms called?

A) Machine Learning Tools
B) Data Science Workbench
C) Einstein Decisions
D) Einstein Recipes

2. ETL feeds must follow explicit specifications and require which type of file format?

A) Text
B) Binary
C) JSON
D) CSV

3. How often does interaction studio poll the sftp for new files for ingestion?

A) Every 15 minutes
B) Daily
C) Immediately
D) Hourly

4. What are the two main functions of the Event API? (select 2)

A) Bulk load external campaign data
B) Process GDPR data or deletion requests
C) Return campaign responses
D) Capture user attributes and actions

5. What would a marketer include in a recipe if they want the visitor affinity score when showing recommendations?

A) Exclusion
B) Booster
C) Variation
D) Ingredients

Solutions: