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Adobe Journey Optimizer Developer Expert Sample Questions:

1. A company using Adobe Journey Optimizer is preparing a marketing campaign requiring the use of additional data from a data source they are currently using. The new data are represented by two currently-unused attributes on a table in the data source. The developer has already modified the appropriate data schemas in Adobe Journey Optimizer to hold the new data.
What approach would the developer use to import the new data from the data source?

A) Delete the corresponding dataflow and source connection. Recreate the source connection. Create a new dataflow to include the desired data.
B) Delete the corresponding dataflow, then recreate it to include the desired data.
C) Update the corresponding dataflow by adding the two new attributes to the mapping.

2. A marketing operator from a financial organization is creating a tax information email to be sent during the summer break and wants to give the customer the option to unsubscribe from future communications.
By default, how will the customer consent data be handled once they unsubscribe from the communication?

A) Consent is handled by the Experience Platform Consent schema.
B) Consent is handled by the Experience Platform Opt-out schema.
C) Consent is handled by the Experience Platform Subscription service.

3. A developer wants to create a segment for customers who visited the home page of a website and then after visiting the category page or the product page, made the purchase in 30 mins.
Which advanced segmentation feature would be chosen for this use case?

A) Sequential segmentation
B) Dynamic segmentation
C) Multi-entity segmentation

4. An Adobe Journey Optimizer developer recently onboarded to a project wants to view, export and manage the Adobe Journey Optimizer Suppression list but he is not able to access it.
What is the correct access level needed to perform this action?

A) Journey Administrators
B) Decisioning Managers
C) Marketing Managers

5. An Adobe Journey Optimizer team member needs to create a new schema.
What are two considerations when choosing an object approach over free-form fields? (Choose two.)

A) Objects are best used when creating a logical grouping of certain fields.
B) Objects indirectly help in creating a shorter structure, making it easier to reference the fields while using Adobe Experience Platform Query Service.
C) Objects indirectly help in creating a good menu structure in the Segment Builder Ul. The grouped fields within the schema are directly reflected Q in the folder structure provided in the Segment Builder Ul.
D) Objects indirectly help increase the visibility of the fields, since they are created directly under the root object of the schema (jenantld).

Solutions: